Beaute Industrie Magazine
In 2020 and 2021, I was the Editor and content contributor of Beaute Industrie's digital magazine;
a monthly online publication sharing beauty industry news, updates, and conversation-sparking features.
Hey Bud Skincare
Hey Bud has taken the skincare world by storm, selling more than 10,000 products in 5 days and growing 20% month-on-month since their launch. I am behind The Hemp Blog which shines a spotlight on skin health and CBD Beauty
Hair Biz Magazine
You'll find me as a contributor to Hair Biz Magazine as their resident digital marketing expert. I share my top tips for navigating, building and maintaining digital marketing goals.
#Skinpowerment is the official hashtag of Dermhealth.Co. Designed to empower and support skin health journeys, I wrote 30 unique self-love affirmations which became a best-selling product!
Founded by industry veteran, Natalie Arakelian, Bare Generation is a proven and holistic approach to skin clearing. I brought this new brand's website to life with copy that exuded expertise and passion for defeating acne.
Aesthetic Beauty Industry Council
The Aesthetic Beauty Industry Council has been created for the industry, by the industry, to unite as one powerfully strong voice. I developed the ABIC's website copy and official tone of voice guidelines.
I worked with CocoDRY to tell their brand story and prepare for an official launch. I crafted their brand bio to celebrate their all-natural product and luxe, fun-loving tone of voice.
A tone of voice refresh and update of website copy was the perfect solution for Hippie Sticks, the world's first plantable lipstick, who wanted to enhance their flower power vibes.
I sat down with four exceptional women that generously shared what they want their skin therapist to know about living with their invisible illness and how it impacts their in-clinic experience and overall skin wellbeing.
Featured in Refinery 29, PopSugar and InStyle,
Silvi is one of the industry's fastest-growing beauty brands. I am behind their official brand blog, talking all things skin health, lifestyle, sleep habits and more.
Beauty Biz Magazine
You'll find me as a contributor to Beauty Biz Magazine as their resident social media expert. I share my top tips for creating and maintaining social media #goals for your beauty biz.